OnTour teams with The Media Group to offer transactional media products.

DENVER, CO - OnTour Media, a leading producer of original golf programming and marketing video, can now produce interactive TV programs that may be delivered to millions of viewers nationwide through The Media Group (TMG), a leading provider of interactive TV advertising, direct response programming and transactional TV networks.

OnTour Media is working with TMG to produce original and repurposed, transactional content to air on TMG’s wholly-owned TV networks, Resort and Residence and The Men's Channel.  These interactive and transactional TV networks are distributed on DISH Network satellite TV nationwide and on select regional Time Warner, Bright House Networks, Cox, and Comcast cable TV services.  Through OnTour Media, TMG can provide content providers and advertisers interactive TV capabilities, such as on-screen triggers that telescope viewers to an i-Ad or long form content, requests for brochures or coupons via the remote control, and an instantly available store locater.   
                    
"Golf lends itself particularly well to this transactional and interactive platform," says Dan Bynum, chief production officer at OnTour Media.  "Rather than using 30-second TV spots, we can help our clients use television to extend their brand, generate real leads and let viewers transact using iTV commerce applications.  TMG is the expert when it comes to iTV advertising and transactional media, and we are thrilled to make this resource available to our clients."

            To view recent iTV campaigns, visit www.themediagroup.com