FOR IMMEDIATE RELEASE

OnTour Media, Inc. Plants Seeds of Growth For Cycle Works, LLC

Media Relations Campaign to Increase Awareness of Cycle Works' Innovative Turfgrass Technologies, Processes and Products

DENVER, CO - March 15, 2003 - OnTour Media, Inc., a leader in marketing services, video production and event management for the golf and hospitality industries, announced today that it has signed a services agreement with Cycle Works, LLC of Lafayette, Colorado. Under the agreement, OnTour Media will provide media relations in select markets and strategic communications planning for Cycle Works executives.

"We're very happy that Cycle Works has turned to us to help them grow their business," says Tom Ferrell, a founder and principal at OnTour Media, Inc. "The key to their business is to fully utilize the phenomenal success that their clients experience when they adapt Cycle Works' turfgrass technologies."

Cycle Works, LLC works directly with golf course superintendents, athletic facility managers and commercial landscaping firms, providing a complete line of soil testing and analysis, along with customized treatments and products. "It's a great advantage for us to work with a team of marketing professionals that truly understands the golf market," said Shelley Ludington of Cycle Works. "There's a certain amount of credibility that you have to have to talk to customers, and OnTour has it."

About Cycle Works, LLC
Cycle Works, LLC is a leader in the science of soil enhancement and rejuvenation for golf courses and other turfgrass facilities. The company maintains offices in Arizona, California, Colorado, Florida and Minnesota, offering a full line of agricultural-grade biological, chemical and environmental products and services to promote a healthy growing environment. All Cycle Works clients receive a detailed soil analysis and a treatment plan customized to their specific growing climate and conditions. For more information, visit www.cycleworksllc.com.

About OnTour Media, Inc.
OnTour Media, Inc. is a marketing services, video production and event management company serving the golf and hospitality industries. The firm's principals have extensive experience in journalism, marketing, broadcast production and management. OnTour Media is headquartered in Denver, Colorado.


Tom Ferrell
OnTour Media, Inc.
303.722.3031
tferrell@ontourmedia.com

A partial listing of our industry clients includes:

Colorado AvidGolfer Magazine
Dismal River Club
2005 U.S. Women's Open
Jerry Pate Golf Design
Telluride Ski and Golf Club
Links Magazine Marketing
McGetrick Golf Academy
Open Fairways
Yes! Golf

 

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